6 Reasons to consider Valencia as a best-in-class nearshoring location

In a world where customer expectations are higher than ever, businesses need outsourcing partners who can deliver quality, agility, and cost efficiency without the risks of long‑distance offshoring. Valencia, Spain, is emerging as one of Europe’s most attractive nearshoring destinations for customer service and telesales - by offering the perfect blend of talent, infrastructure, and affordability.

What are the benefits of choosing a company based in Valencia as your nearshoring partner?

1. Strategic European Location

Located on Spain’s Mediterranean coast, Valencia is just a short flight from major European capitals and operating in the Central European Time Zone, Valencia enables real‑time collaboration with customers and headquarters across Europe.

As part of the EU, Valencian businesses have to be full GDPR compliant and have full regulatory alignment - critical when handling sensitive customer data.

2. A Multilingual and highly skilled Workforce

Valencia’s universities and international community provide a steady pipeline of multilingual professionals across all the mainstream European languages, (Spanish, English, French, Italian, German and Dutch).  The city has significantly lower living costs compared to Madrid or Barcelona meaning that salaries remain competitive, and it’s still an attractive location for those looking to relocate - offering a good population of skilled workers.  And of course, Spain’s strong cultural alignment with European markets reduces friction in customer interactions.

3. Cost Efficiency Without Compromise

Businesses operating from Valencia can offer significant savings on labour costs, office space, and general operations compared to Northern Europe - taking advantage of Spain’s EU-level infrastructure and quality standards while optimising budget efficiency.  This balance makes Valencia ideal for scaling telesales and customer service operations sustainably.

4. World‑Class Infrastructure

Spain boasts one of the largest fibre‑optic networks in Europe, ensuring reliable connectivity for call centers and digital operations.  Valencia itself is investing heavily in smart city initiatives, providing modern facilities and a future‑ready business environment.

5. Talent Retention Through Quality of Life

Consistently ranked among Europe’s best cities for quality of life, Valencia offers sunshine, culture, and affordability.  This High quality of life translates into lower staff turnover, critical for high quality customer service and telesales success.  The city’s growing international community makes it attractive for both local and expatriate professionals.

6. An Emerging Business Hub

With strong government support for digital transformation and foreign investment, Valencia is becoming a magnet for outsourcing and tech services.  It’s considerably less saturated than Madrid or Barcelona, it offers competitive pricing and early‑mover advantages.

Want to find out more about why Valencia is the perfect location for your outsourced customer service or telesales teams? Get in touch!